Globalization, Management, Opportunities and Threats (I / II)

"Truth is relative, the truth is absolute." The management of any company anywhere in the world where this act, can not ignore what globalization is all economic activities, trade, our focus of analysis to determine what effect, challenges, opportunities, threats that arise. Consider, that globalization is not a new process, not a product of the twentieth century I. There was a first wave of globalization since the late 1800s until the First World War. The second wave of globalization more active we are living now. It starts after breaks or collapses the Berlin Wall, ending the period called the Cold War. Now the world is confronted by ideological reasons, not military confrontation is for the conquest of markets and the conquest of knowledge within a global or worldwide is facilitated by the revolution in information and communications at analysis of its scope, development, it is important to understand the impact of globalization on the three most important aspects of development: social, to determine how you can achieve a social balance in the new march of humanity towards the achievement of new goals, in this new society will be the knowledge society.

The economic impact, to assess how you can achieve a fair and economic development that is sustainable in environmental terms, ie the preservation of the minimum conditions to ensure a reasonable quality of life, in environmental terms. Finally, the political impact of globalization, as external conditions obviously influence the changes in our political institutions to address effectively new global realities. The impact of globalization and its tendency to eliminate the ethical, moral, and local politicians, not to be global, visible has led to the following:

· Denial of the importance of nation states, whether they have been well or badly. · Decentralization of government, since they are seen as mere managers of local affairs in accordance with the technical and economic criteria. · Uniformity ideological. The attempt to eliminate the social, ethical, moral and political premises are an obstacle in the ideologies, which are aimed precisely the formulation or affirmation of the values ​​in those social orders. No doubt, that the end of the Cold War promoted the globalization of economic blocs, revived the green agenda, and has also accelerated the process of technological innovation and especially communications, as well as a new framework for competition that is military but economic. Today, they identified three main markets: the U.S. market, primarily under the determining influence of the United States economy, the European common market and Asia led by Japan, but where China is also playing a significant role . The global economy is accompanied by legal and policy changes important, all this based on the international community and becomes the voice not of a particular country, however powerful, but a group of countries that respect the rules of democracy.

This makes it necessary that these should be taken into account, and more in a country like Venezuela, which is going through a turbulent scenario that maintains a dynamic economic activity from oil which is their warranty support for its economy. Opportunities: As discussed this topic in a forum held by the chair of management topics of the graduate program of Quality Management and Productivity of Faces at the University of Carabobo, noted that between the world of opportunities that are given Globalization process is advancing, developing new technology, which is characterized by the robotics industry, the massive use of computers, electronics, computer and Internet. You have access to a wide variety of consumer goods, new technologies and knowledge. Allows access to ideas and to international best practices in different fields and domains. This may be a new product design, a new investment project, a new production technology, a new management practice can even be a set of institutions that have proven successful elsewhere, and finally, a model of society .

It confirms that the driving force of all these trends toward economic globalization, social and cultural, is based on the idea of ​​expanding markets in the communications revolution and scientific and technological innovations. No one can deny that there is an inescapable trend towards openness, towards the formation of global markets and global corporations. It is noted as the integration of markets is growing stronger in the case of the European Union, through a steady process of agreements is enabling the achievement of monetary union. The media have been reflecting this process of globalization with the frequent news of mergers that have been made, for example, among large American companies with German automakers, banks, etc.. Definitely, in technology, globalization is revealed as a dynamic process, whose progress is irreversible and the consequences are broader than those generated by the first wave of globalization history. All this is due to the momentum of the communications revolution and technological innovations in general. Environmental concerns are very relevant in the case of Venezuela as a producer of hydrocarbons that are, because one of the most direct adverse effects have been identified on the atmosphere is derived from burning fossil fuels.

Since transnational corporations like Shell are developing substitutes for oil as fuel, to address the growing pressures that are increasingly environmentalists, concerned about the deteriorating atmosphere. This can be interpreted as an opportunity to develop new technologies, such as Orimulsion, to keep in the international market remain competitive by offering a quality product that meets international quality standards such as ISO 9000, ISO 14000. Otherwise, it would become a threat if it fails to develop a technology that meets these environmental requirements. Specifically, the process of globalization has provided opportunities to Latin American countries to obtain international capital, modern technology, management experience and broad markets, presenting a shorter route to overcome underdevelopment and economic modernization. Venezuela, you should know the opportunities that globalization has generated more, when through its marketing of its main product such as oil, has created a vision of what globalization is in the marketing of this, determining its scope , impact, anything to let them benefit and restructure their efforts, in favor of getting the necessary changes to plan strategically market stocks, which guarantee the desired results and of course, this favors the development of the country's economy, especially if the state of so-called Bolivarian Revolution knows how to act appropriately and with insight into the behavior of the current scenarios.

(To be continued ...)

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