Period Name Domain Registration - It Count?

There is some common advice on the Internet that if you register the domain name for a period longer than the usual 1 year, for example 2 years or 5 years, which will give you an advantage in search engines.

It 's really so?

The length of the record has a minor effect on the ranking. All you really gain by registering for 5 or 10 years compared with 1 or 2 years is the convenience of not having to register the new domain name.

In theory, if you register for a longer period of time, Google will place a higher value on the page through the TrustRank. In theory, TrustRank is an indicator of ranking for your domain that takes both the site's age and the length that was recorded in account. This is all just speculation, and although there is substantial evidence that Google actually has a TrustRank algorithm. Even if there was research done by Yahoo on the concept of TrustRank, and Google has already registered a trademark for the name, the two have nothing to do with each other, and Google has also abandoned the trademark.

The search engines so do not take the length of the recording period into account. The age factor only in the relative ranking of search engines is the real age of the site, but this could be due to the fact that due to simple age of the site, the site has had more opportunity to collect and link to it would then of course, better performance in search engines because of this. Again, the idea that the links from sites that are more established new sites has nothing to do with the actual age of the site where the link is, but more with the reputation of the site.

After all, some link farms have been around forever, is not it?

But make sure you re-register your domain name in time. There are groups of people that scan for domain names that will soon be expired with the intention of buying them and exploit their existing companies. Fortunately, most registrars have a grace period of 45 days available that can be used to restore a domain that was deleted due to negligence or error.

If you really want to stay ahead of the competition, you might consider registering or renewing your domain name for 100 years. Currently, Network Solutions (www.netsol.com) is the only registrar offering the 100 year option, which costs $ 999.00. GoDaddy (www.godaddy.com), currently offers to renew or register a domain name for 10 years, with a discount of $ 6.95 per year.

But all in all, the most important thing is to get a good quality name. Choose a name that is short, easy to remember, easy to say and easy to write and use it to build your brand and identity on the web. Good domain names are not easy to come by these days, but with a little 'creativity you can still find a good name. After all, no one knew what a 'Google' was in the days BG, before Google!...